DINER EN BLANC LOS ANGELES & NEW YORK

CHALLENGE: Recreate a popular event concept imported from Europe in the USA using specific event specs and guidelines for over 3,500 people, all within an extremely short timeframe.


STRATEGY: Leverage our existing contacts, artistic direction, and expertise in event production to create an event generating a buzz throughout the city.


ACHIEVEMENTS: Over $1 million USD in earned media for each event.