top of page
Widget Didn’t Load
Check your internet and refresh this page.
If that doesn’t work, contact us.
BORDEAUX EMPOWERS WOMEN
CHALLENGE: Formulate a concept to celebrate women in the wine industry.
​
STRATEGY: Piggyback on Women’s International Day to activate a promotional campaign presenting female-produced Bordeaux wines in NYC restaurants.
​
ACHIEVEMENTS: 70 restaurants involved; 50,000 people reached on-premise; 200 wine professionals engaged.
bottom of page